Your library is investing a large portion of the serials budget and time on e-journals and e-journal packages. Is your journal investment being utilized? Are your journal selections on par for what students need? The more a user must click, the more likely the experience will be a frustrating one and the greater the chance that the person will give up before accessing the information he or she needs. When users are faced with two links (one that guarantees full text and one that is unknown), users will choose full-text links.
Learn how librarians from Auburn University are supporting student success, driving usage to enhance the value of their e-journal investment and see an evidence-based case study that their tactics are working.
Learn how librarians from Auburn University are supporting student success, driving usage to enhance the value of their e-journal investment and see an evidence-based case study that their tactics are working.
In a recent webinar, presenters discussed strategies to improve discoverability and usability of your e-journal and e-package subscriptions. Learn how librarians from Auburn University are supporting student success, driving usage to enhance the value of their e-journal investment and see an evidence-based case study that their tactics are working.
Presenters included:
- Nadine Ellero, Head of Technical Services, Auburn University
- George Stachokas, MLIS, Collections Strategist and Acquisition Librarian, Auburn University
- Ashley Fast, MLIS, Vice President of Sales, Subscription Service Division, EBSCO Information Services
- Mary Sue Hoyle, Vice President, Subscription Services Division, EBSCO Information Services