The Jeffersons (TV)

Identification Television situation comedy

Date Aired from 1975 to 1985

Producer Norman Lear and Bud Yorkin(1926-    )

The Jeffersons was one of the first television programs to depict an affluent African American family that enjoyed the rewards of hard work and coexisted in white and African American cultures. Successful and long-running, the show evolved during its ten years on television.

Key Figures

  • Norman Lear (1922-    ), television producer
  • Bud Yorkin (1926-    ), television producer

A precursor of influential programs such as The Cosby Show, The Jeffersons was a groundbreaking concept during the mid-1970’s. A spin-off from All in the Family, the show depicted a successful African American couple, George and Louise Jefferson, who “move on up” to a deluxe apartment in a prestigious New York City neighborhood. The Jeffersons was created by Norman Lear, who developed numerous sitcoms during the 1960’s and 1970’s.

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To some extent, George Jefferson was the African American counterpart of All in the Family’s Archie Bunker. Portrayed by Sherman Hemsley, he was brilliant in business but less skillful in dealing with people. George had moved up socioeconomically but did not change his basic attitudes. Louise (“Weezy”), played by Isabel Sanford, was loyal and supportive, while the couple’s African American maid, Florence(Marla Gibbs), was a thorn in George’s side. George’s character was controversial, especially among African Americans. Although it was a positive development to present a show about a successful African American businessman, George’s narrow-mindedness limited the character’s potential. Weezy’s natural charm compensated for George’s boorishness, but he was often an embarrassment. One could argue that an African American Archie Bunker naturally grew out of All in the Family, but African Americans were more likely to see George’s mannerisms and actions as stereotypical.

The Jeffersons also featured a wealthy interracial couple living in the same apartment building. Helen Willis (Roxie Roker), a smart and witty African American heir who was married to publisher Tom Willis (Franklin Cover), a genial giant, who liked George despite his cracks about “honkies.” The Jefferson’s son and the Willis’s daughter eventually were married during the show’s tenure.

A few other characters also contributed to the show: Harry Bentley (Paul Benedict), the English neighbor, and Ralph (Ned Wertimer), the greedy doorman, who would do almost anything for a tip. Mother Jefferson (Zara Cully) was featured prominently in the early years as a mother who believed her son could do no wrong.

Impact

The Jeffersons was an early attempt to depict the emerging African American nouveau riche. Although one could argue that the portrayals both of George and of the interracial Willises were unrealistic at times, the show was a pioneering effort. By demonstrating that a comedy series about a upper-middle-class African American family could have a broad audience, it helped pave the way for later shows such as The Cosby Show.

Bibliography

Garner, Joe. Stay Tuned: Television’s Unforgettable Moments. New York: McMeel, 2003.

Gray, Herman. Watching Race: Television and the Struggle for “Blackness.” Minneapolis: University of Minnesota Press, 1995.

Means, Robert R. African-American Viewers and the Black Situation Comedy. New York: Routledge, 2000.